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Toni Jacaruso, President
P.O. Box 6602
Round Rock, Texas 78683-6602

Office: (512) 248-1500
Fax: (512) 687-5332
Toni@Jacaruso.com

Toni Jacaruso

President, Founder, Jacaruso Enterprises

With more than 20 years of experience in the hospitality industry, Toni Jacaruso brings deep insight and broad expertise in sales, marketing and revenue management to Jacaruso Enterprises.

Prior to founding JE, Jacaruso served as Vice President of Sales and Marketing for Dimension Development, a top management company in the United States. In this role, she was responsible for direct sales, marketing and revenue management for over 40 hotels nationwide including Hilton (Hilton full-service, Hilton Garden Inn, Embassy Suites, Homewood Suites by Hilton and Hampton Inns); Marriott (Residence Inn, Courtyard and Fairfield); Starwood (Sheraton Four Points); and Intercontinental Hotel Group (Holiday Inns).

During her tenure as Regional Director at Hilton Hotel Corporation, Jacaruso provided consulting services to hotels, management companies and owners in the areas of pricing, revenue generation, extended-stay segment development, product and service quality enhancement, and financial cost controls. She worked closely with marketing, training, quality assurance, design and construction, and finance departments to develop corporate standards. She was also actively involved in building positive franchise relations.

Through directly observing hospitality positions within organizations, Jacaruso developed keen insight into the unique challenges and opportunities for improving hotel operating performance and profitability. She has received numerous honors for her exceptional sales and management skills, including Best Direction of a Sales Team and Best Team Player.

Jacaruso received an MBA in Hospitality and Tourism management, graduating Summa Cum Laude. She also holds a BA in Management.